We thank Dr Goyal for his encouraging comments on the recently published
articles related to misleading health claims by nutritional supplement
manufacturers [1]. Regarding advertisements of food products, Indian
Pediatrics endorses IAP Policy of not accepting advertisements from
companies covered under IMS Act. As Indian Pediatrics is distributed
free to its approximately 20,000 readers, the financial demands of the
journal does not allow us to put a blanket ban on any food
product/health drink. Further, the journal explicitly states on the
contents page, and again reiterates that it does not guarantee the
claims made by any of the advertisers [ibis].
The journal readership consists of medical
professionals who are expected to keep themselves updated with the
latest information in the field. Being busy in practice and passing on
information received from sales executives to the parents does not
measure up to the high professional standards expected from all of us.
Editorial Team
Indian Pediatrics.